“If you are releasing and you’re not ashamed — you’re releasing too late” — I heard this saying once in Kyiv and I have often been using it since that time. Constant struggle against perfectionism, shattered nerves, deadlines for breakfast, lunch and dinner — this is how you can briefly describe the launch of a new product. But first things first. — My name is Mariia, and I have been creating software products for over six years. I started my career in a startup, then it was a product company and after that outsource (or engineering services consultancy) company. There were numerous launches products from scratch, as well as launching some separate…
